CASE STUDIES
We can tell you why we’re great marketers, or we can share a few Sharkmatic client success stories because seeing is believing.
PROJECT DETAILS
- Branding
- Building Sign Picture
- Web Design
- Search Engine Optimization
- Cresta Advisors
- Cresta 401K
- Collateral
THE CLIENT
Cresta Advisors is an independent Registered Investment Advisory (RIA) firm licensed by the Securities and Exchange Commission in 2014. Based in Laredo, Cresta Advisors was founded on the belief that the investment management experience should always place a client’s interests first.
Cresta focuses on discretionary account management through the implementation of their proprietary investment models.
THE CHALLENGE
Cresta needed to communicate the value of engaging in a fiduciary relationship with a fee-based investment advisor. That’s because Laredo is a community rooted in traditional values, where wealth tended to remain deposited in ultra-conservative platforms in local banks that customarily are not able to keep pace with the rate of investment.
Cresta needed to convey its value proposition in a way that gained trust and attracted new business.
THE SOLUTION
Cresta opted to market its strengths as a locally-owned investment house with decades of financial experience working with high-end wealth clients.
Sharkmatic started working with Cresta at its infancy. Our team has updated their logo, designed and developed 2 websites for them, ideated direct mail campaigns, designed white paper articles, and created their business cards and a slew of external print communication critical to fostering the client-advisor relationship.
Long gone are the days when you would be hard-pressed to find Cresta Advisors on the web. Aided by our strategic partnership and their commitment to Sharkmatic’s Search Optimization Program, Cresta is now a Page 1 fixture on Google and one of the most successful independent financial houses in the Laredo border region.
Congratulations Cresta on your success! It is a privilege to work shoulder to shoulder with you over the years and to participate in your ascension as a business.
PROJECT DETAILS
- Logo & Branding
- Web Design
- Animation
- Messaging
- Search Engine Optimization
THE CLIENT
The seeds for Max & Louie’s New York Diner were planted generations ago with two immigrants who came to the United States from Russia to make a better life for themselves and their families. Restaurateur Drew Glick owns and manages this popular San Antonio nosh destination that honors his grandfather “Louie” and his great uncle “Max”. Both men were skilled butchers, one kosher and one non-kosher, who also could navigate their way quite well around a kitchen.
THE CHALLENGE
THE SOLUTION
Drew took on the challenge of a city unaccustomed to his style of cooking by marketing to San Antonians looking to get a break from barbacoa and brisket.
He hired Sharkmatic to develop and design a logo for his restaurant which paid artistic homage to the namesakes of Max & Louie’s. Our team created an iconic caricature illustration for the logo of Drew’s ancestors and incorporated strong, vibrant colors to graphically introduce this unique dining concept.
Up next: Sharkmatic designed and developed the Max & Louie’s website, updating it over the years with on-line reservation capabilities and a social media feed.
Over the years, our team has collaborated BIG-TIME with Drew … on a scale that you might say rivals one of his overstuffed corned beef on rye sandwiches 🙂 We have ideated the branding for DrewTV. We created the animation Max & Louie’s movie theater ads. We have designed and created business cards and print material for the restaurant. We created and designed all the interior signage in the restaurant.
Our Search Engine Optimization program helped the restaurant go from obscurity to become a Page 1 fixture on Google.
We not only love working with Max & Louie’s, but our bellies also appreciate this 5-year-long collaborative relationship.
PROJECT DETAILS
- Branding Evolution
- Event Marketing
- Website Design
- Video Graphics & Animation
- Collateral
THE CLIENT
Rebecca’s Wish is a nonprofit founded in 2017 by Rebecca Taylor, a San Antonio teenager whose body has been ravaged by a rare immune disease. The disease triggered an unrelenting case of pancreatitis and forced doctors to remove multiple organs from Rebecca, including her pancreas, in order to save her life.
Rebecca started the nonprofit to provide help and hope for children suffering from pancreatitis through supportive care, charitable services, and medical research.
THE CHALLENGE
Rebecca’s Wish came to Sharkmatic with embryonic marketing and collateral. The ideas were there, but there had not been a plan of action, because the nonprofit was in its infancy.
THE SOLUTION
The nonprofit approached Sharkmatic with the building blocks of a logo, which our team refined and stylized during a collaborative creative process, incorporating a colorful and hopeful cherry tree originally created by Rebecca.
Sharkmatic also designed and developed the Rebecca’s Wish website, which includes an active donation portal, a robust blog, and compelling photo and video galleries.
The nonprofit has raised more than 2 million dollars in donations since its inception, evolving from a start-up charity into a powerhouse in the field of pancreatic studies.
Sharkmatic has worked on the SEO of Rebecca’s Wish since the very beginning. The website was relegated to the back pages of Google when we started, and it was difficult to find online unless you knew about the nonprofit. These days, Rebecca’s Wish is on page 1 of many of the keyword searches desired by the client.
Sharkmatic is grateful for its powerful partnership with Rebecca’s Wish. We consider our event work at their annual fundraiser, Wild for Wishes, to be one of our more satisfying projects in recent years. The Sharkmatic team designed and created signage and the program book for the fundraiser at San Antonio Zoo in 2019. We were then hired to design and create the program book for the charity’s annual gala in February 2020 at the Witte Museum.
